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Terms of Service

The following terms and conditions govern all use of the Loforo website and all content, services and products available at or through the website (taken together, the Website). The Website is offered subject to your acceptance without modification of all of the terms and conditions contained herein and all other operating rules, policies (including, without limitation, Loforo's Privacy Policy) and procedures that may be published from time to time on this Site by Loforo (collectively, the “Agreement”).

Please read this Agreement carefully before accessing or using the Website. By accessing or using any part of the website, you agree to become bound by the terms and conditions of this agreement. If you do not agree to all the terms and conditions of this agreement, then you may not access the Website or use any services. If these terms and conditions are considered an offer by Loforo, acceptance is expressly limited to these terms.

The Website is not directed to children younger than 13, and service on the Website is only offered to users 13 years of age or older. If you are under 13 years old, please do not register to use the Website. Any person who registers as a user or provides their personal information to the Website represents that they are 13 years of age or older.

  1. Your Loforo Account and Site. If you create an account on the Website, you are responsible for maintaining the security of your account, and you are fully responsible for all activities that occur under the account and any other actions taken in connection with the account. You must immediately notify Loforo of any unauthorized uses of your account or any other breaches of security. Loforo will not be liable for any acts or omissions by You, including any damages of any kind incurred as a result of such acts or omissions.

    2. Loforo does NOT claim any ownership rights in the text, files, images, photos, video, sounds, musical works, works of authorship, applications, or any other materials (collectively, "Content") that you post on or through the Loforo Services. By displaying or publishing ("posting") any Content on or through the Loforo Services, you hereby grant to Loforo a non-exclusive, fully paid and royalty-free, worldwide, limited license to use, modify, delete from, add to, publicly perform, publicly display, reproduce and translate such Content, including without limitation distributing part or all of the Site in any media formats through any media channels, except Content not shared publicly ("private") will not be distributed outside the Loforo Services.

    You represent and warrant that: (i) you own the Content posted by you on or through the Loforo Services or otherwise have the right to grant the license set forth in this section, (ii) the posting and use of your Content on or through the Loforo Services does not violate the privacy rights, publicity rights, copyrights, contract rights, intellectual property rights or any other rights of any person, and (iii) the posting of your Content on the Site does not result in a breach of contract between you and a third party. You agree to pay for all royalties, fees, and any other monies owing any person by reason of Content you post on or through the Loforo Services.

    If you delete Content, Loforo will use reasonable efforts to remove it from the Website, but you acknowledge that caching or references to the Content may not be made immediately unavailable.

    Without limiting any of those representations or warranties, Loforo has the right (though not the obligation) to, in Loforo's sole discretion (i) refuse or remove any content that, in Loforo's reasonable opinion, violates any Loforo policy or is in any way harmful or objectionable, or (ii) terminate or deny access to and use of the Website to any individual or entity for any reason, in Loforo's sole discretion. Loforo will have no obligation to provide a refund of any amounts previously paid.

    Prohibited content include:

    • Dangerous content that we consider to encourage injurious activities such as, but not limited to, supporting or celebrating terrorist organizations and their leaders, or which incite others to commit acts of violence, destruction, or self-harm. Glorifying or romanticizing real life hate groups or those who have committed heinous crimes, such as mass shooters, are not allowed.
    • Hateful content that promotes or encourages hate, violence, or discrimination against a person or group based on race, creed, cultural or ethnic background, disability, age, veteran status, sexual orientation, or gender identity.
    • Malicious content which exposes users to harmful software or websites. You are responsible for the safety and validity of outgoing links you post.
    • Child endangerment: content depicting the sexualization of a minor or sexual objectification, where the sole purpose of the child is to exist in a sexual context is prohibited.

  2. Payment and Renewal.
    • General Terms.
      Optional paid services. By selecting an Upgrade you agree to pay Loforo the monthly or annual subscription fees indicated for that service. Payments will be charged on a pre-pay basis on the day you sign up for an Upgrade and will cover the use of that service for a monthly or annual subscription period as indicated.
    • Automatic Renewal.
      Unless you notify Loforo before the end of the applicable subscription period that you want to cancel an Upgrade, your Upgrade subscription will automatically renew and you authorize us to collect the then-applicable annual or monthly subscription fee for such Upgrade (as well as any taxes) using any credit card or other payment mechanism we have on record for you. Upgrades can be canceled at any time in the Upgrades section of the site.
  3. API.
    • Permitted Use. You may use the Loforo API to develop a product or service that searches, displays, analyzes, retrieves, and views information available on Loforo. You may also use the Loforo name or logos and other brand elements that Loforo makes available in order to identify the source of the information.
  4. Responsibility of Website Visitors. Loforo has not reviewed, and cannot review, all of the material, including computer software, posted to the Website, and cannot therefore be responsible for that material’s content, use or effects. By operating the Website, Loforo does not represent or imply that it endorses the material there posted, or that it believes such material to be accurate, useful or non-harmful. You are responsible for taking precautions as necessary to protect yourself and your computer systems from viruses, worms, Trojan horses, and other harmful or destructive content. The Website may contain content that is offensive, indecent, or otherwise objectionable, as well as content containing technical inaccuracies, typographical mistakes, and other errors. The Website may also contain material that violates the privacy or publicity rights, or infringes the intellectual property and other proprietary rights, of third parties, or the downloading, copying or use of which is subject to additional terms and conditions, stated or unstated. Loforo disclaims any responsibility for any harm resulting from the use by visitors of the Website, or from any downloading by those visitors of content there posted.
  5. Content Posted on Other Websites. We have not reviewed, and cannot review, all of the material, including computer software, made available through the websites and webpages to which Loforo links, and that link to Loforo. Loforo does not have any control over those non-Loforo websites and webpages, and is not responsible for their contents or their use. By linking to a non-Loforo website or webpage, Loforo does not represent or imply that it endorses such website or webpage. You are responsible for taking precautions as necessary to protect yourself and your computer systems from viruses, worms, Trojan horses, and other harmful or destructive content. Loforo disclaims any responsibility for any harm resulting from your use of external websites and webpages.
  6. Copyright Infringement and DMCA Policy. As Loforo asks others to respect its intellectual property rights, it respects the intellectual property rights of others. If you believe that material located on or linked to by Loforo violates your copyright, you are encouraged to notify Loforo. Loforo will respond to all such notices, including as required or appropriate by removing the infringing material or disabling all links to the infringing material. Loforo will terminate a visitor’s access to and use of the Website if, under appropriate circumstances, the visitor is determined to be a repeat infringer of the copyrights or other intellectual property rights of Loforo or others. In the case of such termination, Loforo will have no obligation to provide a refund of any amounts previously paid to Loforo.
  7. Intellectual Property. This Agreement does not transfer from Loforo to you any Loforo or third party intellectual property, and all right, title and interest in and to such property will remain (as between the parties) solely with Loforo. Loforo, the Loforo logo, and all other trademarks, service marks, graphics and logos used in connection with Loforo, or the Website are trademarks or registered trademarks of Loforo or Loforo's licensors. Other trademarks, service marks, graphics and logos used in connection with the Website may be the trademarks of other third parties. Your use of the Website grants you no right or license to reproduce or otherwise use any Loforo or third-party trademarks.
  8. Changes. We are constantly updating our services, and that means sometimes we have to change the legal terms under which our services are offered. If we make changes that are material, we will let you know by posting on one of our blogs, or by sending you an email or other communication before the changes take effect. The notice will designate a reasonable period of time after which the new Terms will take effect. If you disagree with our changes, then you should stop using Loforo within the designated notice period. Your continued use of Loforo will be subject to the new Terms. However, any dispute that arose before the changes shall be governed by the Terms (including the binding individual arbitration clause) that were in place when the dispute arose.
  9. Termination. Loforo may terminate your access to all or any part of the Website at any time, with or without cause, with or without notice, effective immediately. If you wish to terminate this Agreement or your Loforo account (if you have one), you may simply discontinue using the Website. All provisions of this Agreement which by their nature should survive termination shall survive termination, including, without limitation, ownership provisions, warranty disclaimers, indemnity and limitations of liability.
  10. Disclaimer of Warranties. The Website is provided “as is”. Loforo and its suppliers and licensors hereby disclaim all warranties of any kind, express or implied, including, without limitation, the warranties of merchantability, fitness for a particular purpose and non-infringement. Neither Loforo nor its suppliers and licensors, makes any warranty that the Website will be error free or that access thereto will be continuous or uninterrupted. You understand that you download from, or otherwise obtain content or services through, the Website at your own discretion and risk.
  11. Limitation of Liability. In no event will Loforo, or its suppliers or licensors, be liable with respect to any subject matter of this agreement under any contract, negligence, strict liability or other legal or equitable theory for: (i) any special, incidental or consequential damages; (ii) the cost of procurement for substitute products or services; (iii) for interruption of use or loss or corruption of data; or (iv) for any amounts that exceed the fees paid by you to Loforo under this agreement during the twelve (12) month period prior to the cause of action. Loforo shall have no liability for any failure or delay due to matters beyond their reasonable control. The foregoing shall not apply to the extent prohibited by applicable law.
  12. General Representation and Warranty. You represent and warrant that (i) your use of the Website will be in strict accordance with the Loforo Privacy Policy, with this Agreement and with all applicable laws and regulations (including without limitation any local laws or regulations in your country, state, city, or other governmental area, regarding online conduct and acceptable content, and including all applicable laws regarding the transmission of technical data exported from the United States or the country in which you reside) and (ii) your use of the Website will not infringe or misappropriate the intellectual property rights of any third party.
  13. Indemnification. You agree to indemnify and hold harmless Loforo, its contractors, and its licensors, and their respective directors, officers, employees and agents from and against any and all claims and expenses, including attorneys’ fees, arising out of your use of the Website, including but not limited to your violation of this Agreement.
  14. Translation. These Terms of Service were originally written in English (US). We may translate these Terms into other languages. In the event of a conflict between a translated version of these Terms of Service and the English version, the English version will control.
  15. Miscellaneous. This Agreement constitutes the entire agreement between Loforo and you concerning the subject matter hereof, and they may only be modified by a written amendment signed by an authorized executive of Loforo, or by the posting by Loforo of a revised version. Except to the extent applicable law, if any, provides otherwise, this Agreement, any access to or use of the Website will be governed by the laws of the state of Georgia, U.S.A., excluding its conflict of law provisions, and the proper venue for any disputes arising out of or relating to any of the same will be the state and federal courts located in Cobb County, Georgia. Except for claims for injunctive or equitable relief or claims regarding intellectual property rights (which may be brought in any competent court without the posting of a bond), any dispute arising under this Agreement shall be finally settled in accordance with the Comprehensive Arbitration Rules of the Judicial Arbitration and Mediation Service, Inc. (“JAMS”) by three arbitrators appointed in accordance with such Rules. The arbitration shall take place in Georgia, in the English language and the arbitral decision may be enforced in any court. The prevailing party in any action or proceeding to enforce this Agreement shall be entitled to costs and attorneys’ fees. If any part of this Agreement is held invalid or unenforceable, that part will be construed to reflect the parties’ original intent, and the remaining portions will remain in full force and effect. A waiver by either party of any term or condition of this Agreement or any breach thereof, in any one instance, will not waive such term or condition or any subsequent breach thereof. You may assign your rights under this Agreement to any party that consents to, and agrees to be bound by, its terms and conditions; Loforo may assign its rights under this Agreement without condition. This Agreement will be binding upon and will inure to the benefit of the parties, their successors and permitted assigns.